Japanese Bread in a Can: Talking Rabbit

Originally designed as emergency ration food, Japanese bread in a can is a thing. And it's sweet bread too - cake in a can! Imbued with the nostalgic tastes of Showa-era Japan, this sweet bread stays fresh in the can for up to a couple of years before opening.

With space on the can to write a personal message, it’s good for camping, fishing trips, festivals and making people smile.

‘Betsubara’ in Japanese means ‘room for dessert’, or technically, a separate stomach for dessert. Best get your betsubara ready...