Privacy Policy

The Site is owned by us, Foundland Ltd.

We use your personal data to take and deliver your orders, answer your messages and, if you have agreed, send you our emails. We never sell it. We share only what is needed with the companies that help us run the shop, such as payment, delivery and email providers, and with Meta, Google, TikTok and Pinterest to show and measure our ads. For each order they receive your email, phone and name in scrambled (hashed) form, along with your town and postcode, IP address, browser details and the ad you came from. If you arrive through one of our affiliate partners, Awin is told about your order so the partner can be paid. After we dispatch an order, Trustpilot gets a copy of the dispatch email so it can invite you to leave a review. You can ask what we hold about you, or ask us to delete it, at privacy@foundland.com. You can also complain to the Information Commissioner's Office at ico.org.uk.

If you start a checkout as a guest and don't finish it, we clear your details from it after 30 days.

Payment card information is always encrypted during transfer over networks.

We read the messages you send us to learn what customers ask about and the words they use. Personal details are removed first as far as possible, and an AI service based in the EU sorts what is left by topic. We keep only overall totals and common phrases, never the messages themselves.

Apple Wallet. If you add your Foundland card to Apple Wallet, Apple holds the card's contents (your member number and the code the till reads, never your name or email) on your device and in iCloud, and its push service is told when the card changes. We keep a record of a card shown at the till for 30 days. You can replace your card at any time from your account page, which stops the old one working.